Day 2 – How to Read a Coupon

Welcome to Day 2 of 31 Days to Super Savings at Centsable Couponing. With this series, we want to help you learn to save money on groceries and other necessities. Today’s topic is How to Read a Coupon.


Learn How to Read a Coupon at Centsable Couponing


Why Do I Want to Know How to Read a Coupon?

There are many benefits to learning how to read a coupon. The first and most important benefit to knowing what we’re looking at is the ability to save money. The better understanding we have of what the coupon contains, the more apt we are to be successful in using it.

Expiration Date

The expiration date is the most important detail on each and every coupon you come across. This is the first piece of information to find when you’re looking at the coupon. You must redeem it before or on the date printed on the coupon. Most coupons will at least have it once on the top of the coupon as shown here. They may also place it in the smaller print around the edges or even in the fine print in the center.

Centsable Couponing Example of a Coupon Expiration Date


The value of the coupon is the next critical piece of information to look for. It is also usually placed near the top of the coupon. In this example they have included it in the fine print as well as in the border as shown.
Centsable Couponing example of coupon value

Product Info

In this example we see both a photo and a description of what the coupon is redeemable for. Be sure to match your purchase to the written description exactly. The photo or image will be the secondary match. Many coupons will have one or the other, or both as in the one below.

Coupon Example with Product Information at Centsable Couponing

Fine Print

The fine print is where you will find the nitty gritty details of the coupon. It may or may not specify the items we have already covered. What it will spell out is the limitations attached to the coupon. These may include coupon quantity  limits such as one per person/shopping trip or one per item. It may tell you that you can’t combine it with other coupons or discounts. The legalities and penalties are also usually found here.

Example of fine print on coupon at Centsable Couponing

Manufacturer’s Coupon & Do Not Double

The two items circled below are important pieces of information. When a coupon states that it is a Manufacturer’s Coupon, it is telling you and the store you’re redeeming it at, that the maker of the product will reimburse the store for the coupon. (This is also spelled out in the fine print above.) The other option is usually a Store Coupon which means that you must redeem it at the specified store. Manufacturer’s coupons are usually accepted at any store that is carrying the product in question.

Do Not Double means exactly that – the coupon value can not be doubled. Some places offer coupon doubling on certain days. This coupon would not be eligible for that as it is clearly marked. Most of the times a coupon that can be doubled will have a value under $1. Sadly, many stores are no longer offering double or triple coupon days. For the fortunate shoppers that live in the areas where this practice is still in use – congrats! I’m jealous.

Example of coupon with DND and MFG Q at Centsable Couponing

You can easily print your own coupons here at Centsable Couponing. They are updated regularly and offer some great deals. Don’t miss out though as many of the popular coupons will run out quickly.


31 Days to Super Savings at Centsable Couponing


So, do you have a better idea of what that coupon is telling you? Have you figured out how to read a coupon for yourself? Let us know what you think and if you have any questions. We’ll build on this tomorrow with an all new topic to help you learn to save even more money.

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